Samsung launches foldable campaign in public spaces in Rio de Janeiro and Sao Paulo – Samsung Newsroom Brazil

The activation permits individuals to put up their very own selfies on an enormous machine put in in Copacabana; In São Paulo, activism reinforces the foldable design of smartphones in road watches

Activation of the Galaxy Z line in Rio de Janeiro and Sao Paulo respectively

Embracing the folding design of the brand new Galaxy Z Flip4 5G* and Galaxy Z Fold4 5G* smartphones, following the idea of “Life from the Best Angle” in a artistic method, Samsung has launched a promotional campaign for these merchandise on gables, buses and streets. Clocks in Rio de Janeiro (RJ) and Sao Paulo (SP) respectively.

The revolutionary form of Samsung’s new foldable units highlights how smartphones are altering the way in which we work together with them. In Rio de Janeiro, an enormous Z Flip4 5G was put in on the gable of a constructing in Copacabana. The machine’s exterior display stays closed whereas displaying notifications all through the day, to indicate how the exterior display permits individuals to get extra completed with out opening their smartphone.

People shall be invited by the creators to put up their greatest selfies on social media with the hashtag #GalaxyExperienceRJ and will have the ability to show them on the large Z Flip4 5G’s exterior display. The motion may be seen at Avenida Nossa Senhora de Copacabana, 44, in Copacabana, Rio de Janeiro.

The Z Fold4 5G can be highlighted on the gable of one other constructing in Rio de Janeiro. Installed on two partitions, the activation simulates the partially opened display of the foldable, displaying how the immersive 7.6-inch inside show1 The machine is ideal for multitasking. The motion may also be seen in Copacabana at Avenida Princesa Isabel, 350.

In São Paulo, the Z Flip4 5G will cowl road clocks on 4 vital streets in the town. Activation additionally reinforces the collapsible kind issue of the machine with a gap and closing panel put in above the watches, simulating the operation of a collapsible machine. Activation may be checked at:

  • Avenida Faria Lima, 4351 – Itaim BB
  • Avenue Dr. Chukri Zaidan, 950 – Villa Cordero
  • Avenida Paulista, 1814 – Bella Vista
  • Charles Miller Square, 915 – Pacaembu

“Samsung has created these disruptive activations that can seize the eye of everybody who passes by the locations they’re put in. In the case of the Z Flip4 5G, in Rio de Janeiro, we’ll nonetheless invite individuals to work together to allow them to get an thought of ​​what it’s like to make use of our new foldable smartphone”, says Lucia Bittar, Marketing Director of Mobile. Devices from Samsung Brazil.

The activation was developed in partnership with businesses Cheil Brasil and Mutato and shall be in impact till November 17.

* It is feasible to note a crease in the middle of the principle display. This is a pure characteristic of smartphones. Device enabled for 5G expertise. Actual speeds might range by nation, service and person atmosphere. Contact your service for availability and particulars. Download and streaming speeds might range relying on content material supplier, server connection and different components.
1 Measured diagonally, the Galaxy Z Fold4 5G’s house show measures 7.6 inches at full rectangle and 7.4 inches at rounded corners; The precise area of view is smaller because of the rounded corners.

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